Director Chris Milk and interactive production company B-Reel have produced a stunning interactive music video for the song “We Used to Wait” by Arcade Fire using HTML5 technology. After launching a browser that can handle HTML5 (preferably Chrome), the video asks you to simply input the address of your childhood home. This launches the viewer into an emotional representation of your old neighborhood using CG animations and video clips and layering them on top of Google maps and street view. In the end, you are presented with a custom made choreographed nostalgic experience that music videos or shorts have never been able to explore. HTML5 is offering a new way to experience the internet, and we are very excited continuing to watch it develop.

Check it out yourself here.