In 2008, Ikea launched a catalogue complete with several living art vignettes that allowed users to interact and change angles seamlessly throughout each piece. Each vignette contains a fast action cut montage of a person’s hectic life outside their home and then transitions into their peaceful bedroom at home, where they are most content. Helmed by one of Ikea’s favorite agencies, Forsman & Bodenfors, this microsite allowed curious consumers to find out more details on achieving their complete bedroom, such as prices, info, and links to purchase on Ikea’s website.

Check it out here.

Also check out the similar Ikea and Forsman & Bodenfor campaign, Dream Kitchens, that uses a Milo motion control rig to get a “freeze-time” effect.